3 Reasons Why InfoComm Is Like the Family Reunion of the Industry

Reunion_450As we start to plan for InfoComm 2017 in June, I was struck by how the show has become the family reunion of our industry.

Here are three reasons why

1.  It is the “don’t miss” event of the summer

If you are in the AV industry, you start each year by putting InfoComm on your calendar.  You schedule things like vacations and graduation celebrations around it.  You make sure you book early.  You show up anticipating something great!

2.  You always learn something new

At your actual family reunion, you might hear a new story about your favorite aunt.  You might learn that your second cousin can also wiggle his ears like you.  You might get your niece’s prize potato salad recipe.  At InfoComm, you can learn about the latest standards, take CTS-certified courses and get “recipes” that you can use for upcoming projects and client jobs.

3.  It is the chance to reconnect

If you work in the AV industry, there are friends, colleagues and partners that you only might see once a year at this show.  You learn what is new with their business and what trends they are following and, if you are lucky, those personal relationships also cross over to updates on the kids and hobbies.   We love connecting with customers and hearing about their successful projects and what they have planned.  And these conversations always end with the earnest promise to stay in touch and help each other out throughout the year

I am looking forward to InfoComm this year and I’ll see you there.  I’ll be the one wearing the “AV Family Reunion 2017” t-shirt!

Jennifer Davis

About Jennifer Davis

Jennifer Davis is the Chief Marketing Officer for the international business of Leyard and also serves as the Vice President of Marketing and Product Strategy at Planar Systems and Runco International. She is a high energy, articulate senior executive who uses entrepreneurial skills to build high performing businesses, product lines, and go-to-market strategies. Jennifer can be found @jenniferdavis on Twitter and on LinkedIn at www.linkedin/in/jenniferbdavis.

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